Business Strategy & Operations Sr. Manager, Prime Video LATAM and Canada
Amazon.com Services LLC · Miami, FL · Marketing
Full-timeSenior
About the role
Come build the future of entertainment with us. Are you interested in shaping the future of how and what customers are watching? Do you want to define the next generation of streaming video at a global scale?
Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies — all with the ease of finding what they love to watch in one place. We offer thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content, exciting live sports events, add-on channel subscriptions, and transactional rentals and purchases. Prime Video is available in over 240 countries and territories worldwide. The teams work in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do.
The LATCAN (Latin America and Canada) region is one of Prime Video's most dynamic growth territories, spanning Brazil, Mexico, Emerging Latin America (+16 Spanish-speaking countries), and Canada. The LATCAN Business & Strategy team drives the operational and strategic performance of the service across these markets, partnering closely with Content Acquisition, Programming, Marketing, Finance, Product, Advertising, Finance, and Prime teams to deliver a cohesive business across a diverse set of locales.
We are looking for a Business Strategy and Operations Sr. Manager to join the LATCAN team. This role sits at the intersection of business operations, strategy, and AI-driven transformation — owning the programs, mechanisms, and analytical frameworks that drive performance across the region. You will be responsible for identifying and solving business problems that span multiple teams and country organizations, structuring ambiguous challenges, and driving execution through influence. You will also lead the adoption of AI-assisted decision-making, business intelligence automation, and process transformation to accelerate how the LATCAN organization operates.
This is a high-visibility, high-impact individual contributor role that requires equal comfort with strategic thinking and hands-on execution.
Key job responsibilities
● Operating mechanisms: Own and continuously improve LATCAN operating mechanisms (WBR, MBR, QBR, CPR) that provide leadership with clear visibility into business performance and enable rapid course correction across all locales.
● Cross-functional programs: Identify, structure, and drive cross-business-line initiatives that deliver scale, business growth and improve P&L efficiency — including distribution partnerships, offer constructs, investment optimization, engagement programs, and monetization works-treams.
● AI & business intelligence transformation: Lead the integration of AI-assisted analysis into existing leadership cadences and business review processes. Design and deploy copilots and automation tools (e.g., business review copilots, content performance intelligence, churn & retention analytics) that translate AI capabilities into measurable business outcomes.
● Business process redesign: Identify high-value workflows across Growth, Engagement, Programming, Ads, Channels, and TVOD that can be redesigned around AI and automation to reduce cycle time and improve decision quality.
● Strategic analysis and inputs: Develop data-driven insights and recommendations on pricing, proposition evolution, content economics, and competitive dynamics specific to LATCAN locales, for our planning cycles and recurrent business reviews.
● Stakeholder coordination: Partner with Product, PV Ads, Finance, Prime, Lifecycle and other central teams on strategy-setting and prioritization for LATCAN, ensuring alignment across country teams and VP organizations.
● Performance narrative: Build simplified, business-friendly approaches to complex performance narratives — making it easier for leadership to understand what is working, what is not, and why.
● Global collaboration: Serve as a key connector across PV International and US Business Strategy & Operations teams — with EMEA as the closest integration partner, while also leveraging synergies and learnings from APAC and US. Share best practices, co-develop tools and frameworks, and ensure LATCAN benefits from global innovations while contributing regional insights back to the broader PV community.
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
USA, CA, Culver City - 118,200.00 - 160,000.00 USD annually
USA, FL, Miami - 118,200.00 - 160,000.00 USD annually
Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies — all with the ease of finding what they love to watch in one place. We offer thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content, exciting live sports events, add-on channel subscriptions, and transactional rentals and purchases. Prime Video is available in over 240 countries and territories worldwide. The teams work in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do.
The LATCAN (Latin America and Canada) region is one of Prime Video's most dynamic growth territories, spanning Brazil, Mexico, Emerging Latin America (+16 Spanish-speaking countries), and Canada. The LATCAN Business & Strategy team drives the operational and strategic performance of the service across these markets, partnering closely with Content Acquisition, Programming, Marketing, Finance, Product, Advertising, Finance, and Prime teams to deliver a cohesive business across a diverse set of locales.
We are looking for a Business Strategy and Operations Sr. Manager to join the LATCAN team. This role sits at the intersection of business operations, strategy, and AI-driven transformation — owning the programs, mechanisms, and analytical frameworks that drive performance across the region. You will be responsible for identifying and solving business problems that span multiple teams and country organizations, structuring ambiguous challenges, and driving execution through influence. You will also lead the adoption of AI-assisted decision-making, business intelligence automation, and process transformation to accelerate how the LATCAN organization operates.
This is a high-visibility, high-impact individual contributor role that requires equal comfort with strategic thinking and hands-on execution.
Key job responsibilities
● Operating mechanisms: Own and continuously improve LATCAN operating mechanisms (WBR, MBR, QBR, CPR) that provide leadership with clear visibility into business performance and enable rapid course correction across all locales.
● Cross-functional programs: Identify, structure, and drive cross-business-line initiatives that deliver scale, business growth and improve P&L efficiency — including distribution partnerships, offer constructs, investment optimization, engagement programs, and monetization works-treams.
● AI & business intelligence transformation: Lead the integration of AI-assisted analysis into existing leadership cadences and business review processes. Design and deploy copilots and automation tools (e.g., business review copilots, content performance intelligence, churn & retention analytics) that translate AI capabilities into measurable business outcomes.
● Business process redesign: Identify high-value workflows across Growth, Engagement, Programming, Ads, Channels, and TVOD that can be redesigned around AI and automation to reduce cycle time and improve decision quality.
● Strategic analysis and inputs: Develop data-driven insights and recommendations on pricing, proposition evolution, content economics, and competitive dynamics specific to LATCAN locales, for our planning cycles and recurrent business reviews.
● Stakeholder coordination: Partner with Product, PV Ads, Finance, Prime, Lifecycle and other central teams on strategy-setting and prioritization for LATCAN, ensuring alignment across country teams and VP organizations.
● Performance narrative: Build simplified, business-friendly approaches to complex performance narratives — making it easier for leadership to understand what is working, what is not, and why.
● Global collaboration: Serve as a key connector across PV International and US Business Strategy & Operations teams — with EMEA as the closest integration partner, while also leveraging synergies and learnings from APAC and US. Share best practices, co-develop tools and frameworks, and ensure LATCAN benefits from global innovations while contributing regional insights back to the broader PV community.
Basic qualifications
- 6+ years of professional non-internship marketing experience- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
Preferred qualifications
- Experience driving direction and alignment with large cross-functional teams and agency partners- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Culver City - 118,200.00 - 160,000.00 USD annually
USA, FL, Miami - 118,200.00 - 160,000.00 USD annually