CRM Manager

About the role

What is the role: The CRM Manager, based in our Head Office in Peterborough, will lead the planning, delivery and optimisation of customer communications across our brands, helping to strengthen customer engagement, retention and loyalty. Working closely with the trading and wider marketing teams, this role will use customer insight, segmentation and a test-and-learn approach to create targeted, commercially focused campaigns across email, SMS, push notifications, website and app channels. The ...